This Unruly: a repository of video cut-ups
The reaction video remix subcategory describes clips where through the use of intercutting an individual or group appear to react to a subject, which could be a person or a thing.
Creator: Anonymous [Star Wars Scenes]. (2018). There's only one business in the galaxy that'll get you this rich.
Creator: Scott Ahearn (2017). Natalie Portman's Taco Bell Ad.
This is an example of détournement publicitaire (advertising hijack) - where the cut-up producer has repurposed an existing television commercial to communicate an alternative message to that originally intended.
Creator: Anonymous [bard55]. (2017). 2017 Hess Dump Truck.
This is an example of détournement publicitaire (advertising hijack) - where the cut-up producer has repurposed an existing television commercial to communicate an alternative message to that originally intended.
Creator: Mo Bayliss [ElmerFuddJr]. (2017). Taste The Feeling of Marine Pollution with Coca Cola.
Creator: Julian Chouard (2017). For Children, By Children (A Cut-up and Subverted Primark Ad).
The clip was created as part of the coursework for the Media Remix Culture and Détournement lecture series of the second year Media Theory Perspectives unit at Bournemouth University in 2017.
